It is no question that there is a significant amount of competition in the drone industry. It is growing so quickly that one single defining factor has the potential to change the entire game of profits. Pricing, usage, video quality, and even portablility have a huge impact on the competitiveness of these companies. It is incredibly easy to find forums and blogs that give potential buyers and users to compare these factors to find exactly which drone fits their needs and uses.
DJI is the largest and most successful player in the drone industry thus far. They possess some of the most popular models such as the Phantom and the Inspire. DJI drones come in several different styles that allow one to explore and capture the world they live in. Accessories, apps, and attachments even further this possibility by making the drove even more capable and user friendly.
GoPro has been a rapidly expansive firm in the portable videography industry and they really wanted a slice of the pie. GoPro has been known to be used as the attachment camera device for many models of drones. However, in order to compete with this growing drone industry, they had to eventually come up with their own. The GoPro Karma was released in 2016 and became their first drone model. The Karma can be used as a drone or a handheld GoPro, unlike many of the DJI models.
Enough about the drones and let’s get to the good stuff… the editing apps.
The DJI Go app is, quite frankly, one of the single most important accessories to the drone. The app allows pilots to attach their mobile device to the remote control as they utilize the features in the app. The Intelligent Flight Mode includes the ‘Follow Me’ mode where the pilot can have the drone follow he or she where ever they go. A pilot can also create a pathway for the drone to fly and it will go to each point the pilot placed on the map. After doing most all of the video editing in the app, the pilot can immediately upload it to their social media sites, SkyPixel, or even go Facebook Live while still in flight.
Unlike DJI, GoPro has three separate apps that are used for their video footage. They have ‘Capture,’ which is used for playback, preview, and quick sharing video. ‘Quik’ is GoPro’s editing software that allows one to make quick edits to their videos. There is also ‘Splice’ where one then downloads the videos from their GoPro onto their computer and are then allowed to do further editing that is not available in the ‘Quik’ version.
While all of the apps together do very similar things, it is for certain that the DJI Go app is absolutely more advanced than the GoPro apps. This does have the opportunity to create a lot of user confusion for some newer videographers, however, the three apps that a user must go through with the GoPro apps creates too many steps from filming to finished product. When social media marketers are looking for a platform to use for their campaigns, efficiency and cost is key. With the ability for all of the editing and sharing to be done in one app such as DJI Go, it saves time and money.
Images from Google Images
DJI Go Blog 